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AC Milan has announced a new partnership with global iGaming provider Spribe, making Aviator the official crash game of the Rossoneri. This exciting collaboration, which starts this season, will bring the thrilling world of crash gaming to the heart of AC Milan's fanbase, further enhancing the club's engagement with its supporters, especially younger demographics.
Aviator, a revolutionary game developed by Spribe, has become a global phenomenon since its market debut in 2018. With over 40 million active players worldwide, it is now recognized as the number one crash game globally. The partnership with AC Milan marks a significant step for Aviator, expanding its reach into the Italian market and connecting the game with millions of passionate football fans around the world.
The collaboration aims to offer AC Milan supporters a unique and engaging entertainment experience that combines the excitement of football with the dynamic world of gaming. From this partnership, fans can expect fresh and interactive ways to connect with the club, building a stronger bond between the Rossoneri and their global fanbase.
AC Milan’s Chief Commercial Officer, Maikel Oettle, expressed his excitement about the deal: “We are thrilled to welcome Spribe and Aviator into the Rossoneri family. This partnership is built on the ambition to connect with our fans in fresh and engaging ways. Together with Spribe, we aim to offer our supporters an experience that combines the thrill of the pitch with the excitement of gaming, reinforcing the bond between our Club and Rossoneri supporters worldwide.”
Spribe’s CEO, Giorgi Tsutskiridze, highlighted the importance of this partnership, which comes on the heels of successful collaborations with major sporting organizations. He said: “We are pioneers in the crash game format, and this agreement with AC Milan represents a major milestone in our growth. This partnership will help Aviator take off in the Italian market and increase the game’s visibility among Rossoneri fans worldwide. Our previous partnership with UFC was a huge success, and this move into football further solidifies our presence in the sports world.”
This new deal follows a string of successful partnerships for Aviator, including collaborations with UFC fighters such as Alex Pereira and Merab Dvalishvili, as well as Brazilian boxer Jully Poca. With AC Milan now in the fold, Spribe continues to push the boundaries of gaming partnerships, blending sports with innovative gaming experiences to offer fans new and exciting ways to engage with their favorite teams.
Sources: AC Milan, Gambling Insider
